Wella joins forces with Toyota.

Toyota has today announced a partnership agreement with the Wella Group, one of the leading suppliers of hair cosmetics and fragrances worldwide.

Wella is a newcomer to Formula 1 and will partner the Panasonic Toyota Racing team in its first season. Together they plan to actively market their products worldwide through the global television coverage of F1, and in addition through specific marketing campaigns.

Toyota's new F1 car will display Wella's corporate logo on the nose and rear wing end plates during the 2002 season.