Surfers Paradise unveil new event logo/slogan.

Indy Fever - Catch the Heatwaves. That is the tag line that will become synonymous with the Lexmark Indy 300, heralding a new chapter in the success of the annual Gold Coast showpiece.

A new Naming Rights sponsor in Lexmark, a new Event logo, a host of new Champ Car teams and drivers, a fresh new 'brand image' and TV commercial launched today has marked the Lexmark Indy 300's future.

"The Lexmark Indy 300 has been in an exciting period of growth over the past six years, and it is an exciting time now with the opportunity to take the Event even further," said Lexmark Indy 300 General Manager James Ashworth.

"We have created a new brand image for the 2003 Event - one that encapsulates excitement, entertainment, the beauty of Queensland and the Gold Coast, a carnival atmosphere and the feature Doubleheader of the Champ Cars and V8 Supercars.

"The announcement of Lexmark as the new Naming Rights sponsor was a great start to 2003. This is a continuation of our plans to make this year's Event the best yet."

"We are in the dawn of a new era to use an age-old clich?. The Event will feature a new-look round of the Champ Car World Series with some exciting new teams and drivers, along with a round of the increasingly popular V8 Supercar Championship Series.

"Indy Fever - Catch the Heatwaves. It is a great image, a catchy tag line and one that will be out there rolling off everyone's lips from today."

The Lexmark Indy 300 TV commercial will screen for the first time this Sunday April 13 during the coverage of the V8 Supercar round at Phillip Island.

The new imagery for the Lexmark Indy 300 will feature in a national print media campaign and all promotional material in the lead up to the October 23 to 26 Event.

Tickets for the Lexmark Indy 300 are now on sale through Ticketek on phone 1300 303 103. Prices start at just $28.00 (incl. GST) for a Thursday General Admission ticket, while a four-day flexi ticket will cost $142.00 (incl. GST).