Now 'Bubba' gets with the programme.

AMA motocross rookie sensation James 'Bubba' Stewart has added his name to those signing to AMA Pro Racing's official merchandise programme, following hot on the heels of multiple champion Ricky 'RC' Carmichael.

Stewart reached an agreement with AMA Pro Racing's new merchandising partner, Wateree Sports Group, that allows fans to purchase his gear at AMA events and also online.

"This has been another great week for the AMA Pro Racing official merchandise programme, with the announcement of Ricky Carmichael's participation, and now James Stewart's," said Jeff Reeves, vice president of Wateree Sports Group, "James is having a tremendous rookie campaign, and his future in racing looks very bright."

"James' results at such an early stage of his career is turning the heads of AMA motocross fans worldwide," agreed Chris Bradley of AMA Pro Racing, "Like him, we are excited to get his products into the hand of AMA motocross fans."

Stewart has impressed all who have seen him race in his rookie season with his riding skills on the factory Kawasaki. The 16-year-old Floridian is considered by most to be the fastest rookie rider ever in AMA motocross.

Stewart took a five-race winning streak into last weekend's round at Millville, and has stretched out a comfortable 84-point lead over Suzuki's Branden Jesseman with three rounds remaining in the championship. Aussie Chad Reed is third in the series, only ten points behind Jesseman. There have been three winners in the 125 series, this year including Stewart, Reed, and Danny Smith.

"I am looking forward to my new association with Wateree and the new line of authentic AMA Motocross products they are offering," Stewart said.